STORY

Olivia Bransbourg  Founder of ATTACHE-MOI. Photographed by Kanak Guo, October 2018

Olivia Bransbourg
Founder of ATTACHE-MOI. Photographed by Kanak Guo, October 2018

Attache Moi, translated from French, means TIE ME UP and this is really what we wish to do. Tie you up with our scents: ATTACHE MOI launched with LE BON MARCHE in Paris in 2009 and ATTACHE MOI 55 introduced with BARNEYS NEW YORK in 2013. The third perfume ATTACHE MOI/ IT WAS A TIME THAT WAS A TIME created with British artist Shezad Dawood debuted Fall 2015 with PIONEER WORKS in Brooklyn and Crossing The Line Festival in New York. Our latest opus ATTACHE MOI ICI & LA made us travel in time : perfumer Shyamala Maisondieu revisited a lost formula by Christine Nagel while artist Marie-Luce Nadal was capturing clouds in bottles … Please visit the stores of our exclusive partners. Enjoy our perfumes. We took great passion in conceiving them.


With love,
Olivia

 
 

Envisioning perfume as a point of departure to a longer artistic journey, ATTACHE MOI creates encounters, generates collaborations, and “ties” senses together to evoke scent through sound, sight and touch. In this unique collection curated by Olivia Bransbourg, celebrated perfumers Christine Nagel & Benoist Lapouza, Patricia Choux, Nicolas Bonneville and Shyamala Maisondieu express a sensual and contemporary interpretation of the French perfumery through four luxurious fragrances :  Attache-moi (2009), 55 (2013), It was a time that was a time (2015), and Ici & Là (Summer 2017). 

With an ambition to open poetic perspectives, these olfactive creations serve as canvases for artists such as filmmakers, sculptors and composers to express their emotions born from these fragrances. 

Building bridges towards the unexplored, a link between the tangible and the intangible, these four fragrances represent a unique collection of emotions.

 
 

New York exhibition

 
 
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TIMES SQUARE

 
 

On Broadway between 44th and 45th street and from May 18-22 2017 Design Pavilion™ presented a five-day cultural event, with a curated set of interactive displays bringing design and innovation directly to Times Square's newly renovated plazas.

ATTACHE-MOI was selected to participate to the Design Pavilion Market during NYCxDESIGN.

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ATTACHE-MOI ICI & LA / OUR FOURTH OPUS

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NOSE PARIS

 
 

Launch ATTACHE-MOI ICI & LA in Paris. With Perfumer Shyamala Maisondieu. Artist Marie-Luce Nadal. April 2017

 

LA COMPAGNIE BOUTIQUE AIRLINE

Amour is in the air: For Valentine’s Day 2016, all Paris-New York passengers wafted away with travel size bottles of ATTACHE-MOI parfums.

 
 
 

SENS UNIQUE PARIS

 
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INTERVIEW NICOLAS BONNEVILLE X NOSE PARIS

 
 

GAGOSIAN BOOKSTORE

 
 

PIONEER WORKS BROOKLYN

 
 
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NEW box DESIGN BY CARLOS QUINTERO

 

oui hours X TORKIL GUDNASON

2014
 
 
 

BARNEYS NEW YORK

 
 

Barneys New York Madison Avenue. Fantastic Display. What a great surprise!

DISPLAY ATTACHE MOI BARNEYS
 

FRAGRANCE FOUNDATION

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BARNEYS NEW YORK

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SKINS AMSTERDAM

 
 

Launch ATTACHE-MOI at Skins Amsterdam in Conservatorium Hotel. January 2012

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CENTRE POMPIDOU x asvoff film festival

SHORT FILM INSPIRED BY ATTACHE-MOI FIRST PERFUME SELECTED FOR THE ASVOFF FILM FESTIVAL/ OCTOBER 2011/ DIRECTED BY CHRISTINA KRUSE/ TEXTS BY GUY LESSER

SHORT FILM INSPIRED BY ATTACHE-MOI FIRST PERFUME SELECTED FOR THE ASVOFF FILM FESTIVAL/ OCTOBER 2011/ DIRECTED BY CHRISTINA KRUSE/ TEXTS BY GUY LESSER

 
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BARNEYS NEW YORK

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Cover Catalog 2011

 
 

CHRISTINA KRUSE X GUY LESSER

 
 

Conçu et dirigé par Christina Kruse, dialogues de Guy Lesser. A 3 minutes et 30 secondes, ATTACHE-MOI est volontairement trop long pour être une publicité, et sans doute trop court pour être un court-métrage. Au lieu de cela, c'est une sorte de méditation qui explore certaines des prémisses d'un parfum - pour homme et femme. Traduction française de Tiphaine Lombardelli.

 

BARNEYS New York

Arrival at Barneys New York Madison Avenue. Catalog Fall/Winter 2010

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MAKING OF SHORT FILM INSPIRED BY ATTACHE-MOI FIRST PERFUME

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ULI HOLZ

 
 

For the upcoming launch of ATTACHE-MOI in the US, commission of a new series of photography

For the upcoming launch of ATTACHE-MOI in the US, commission of a new series of photography
 
 

ARTCURIAL

 
 
 

BON MARCHÉ RIVE GAUCHE

 
 

Launch ATTACHE-MOI in Paris.

One month exhibition. May - June 2009

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THE FLASK BRACELET BY SERGE MANSAU FOR ATTACHE-MOI

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Flask bottle conceived by the designer Serge Mansau. Edition of 8 unique bracelets covered with gold leaf.

“This flask-bracelet as a symbol, whether to give it to someone, to wear or to keep. I’ve contrasted its dual purpose by playing on its being both a perfume and an intention : A T T A C H E - M O I” Serge Mansau

 
 
 

PERFUMERS OF ATTACHE-MOI

 
PAGE PERFUMERS ATTACHE MOI IN ICONOFLY
 

Our two perfumers for our first unisex scent. Spring 2009

 

LOGO ATTACHE-MOI

 
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Design by Studio Baldinger-Vu-Huu in Paris. Typeface Baldinger Pro